TNW Creations, LLC. Multimedia Publishing

Web Design & Development

Austin, Texas

Raising your SEO Rank with Backlink Creation

Actively creating links is necessary to improve your ranking in search results. You might think that sharing your website and content on social media is all you need to raise your visibility and while that will help, it is not the only solution. In fact, in 2020, there is more riding on backlinks than social media links. 

 

There are 4 major areas of link focus that will help you accomplish this: Link Creation, Link Repairs, Link Analysis and Link Quality

Today we will focus on Link Creation

Link creation aka link building is a proven strategy for raising SEO visibility. 

 

1. Create Linkable Content
Sadly, content doesn't even have to be good to make it linkable. While we don't recommend creating click bait, you can post relevant content that looks appealing. If you're not sure where to start, look at your competitor's websites for ideas on what are popular topics in your field. 


2. Build on that
When you have a few ideas that you think people will want to link to, create content of your own. Refresh and enhance the content. 

 

3. Find a solution to important issues in the News
We all read news articles that pertain to situations we deal with in our careers. Recently, the issue of website accessibility became a hot topic. With several large corporations facing lawsuits over their websites not being handicap friendly. We heard clients talking about it so we chose to act. We found solutions and shared them with our clients. Not only is staying up on the news give you insight into what is crucial for your success, but you may just be able to help others which in turns helps you.


4. Link to your favorite brands, channels or personalities
Love a singing duo on youtube?  If you're so inclined, link to them. Find a video you like that relates to what you do and include it in your post, page or article. They'll love you for it and you might just increase your visibility. 


5. Support your competitors while helping yourself
We can't all be everywhere at the same time and we each have our strengths. So why not help your competitors? If they post content or offer a service that you do not or that you appreciate - link to them. Recommend them. You may just make an ally while helping both your competitor and yourself to be more visible. 

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Web Developer, Author, Publisher & Designer

I've been programming, designing, writing and publishing professionally online since 1995. I've worn many hats throughout my life, but the common core of my career has always been media. Besides the portfolio you see on TNW Creations, my internet presence has been substantial for over 2 decades. In 1995, while still in college, I founded TNW Creations and became part of the grassroots development for teaching the Lakhota language online. By 2004, my bilingual work was listed on many sites, including National Geographic , Encarta and Touchstone Pictures Hidalgo. When I'm not designing and writing, you'll find me managing MagicStoryLand.Com, creating kid-friendly game & video content, posting salty articles about cyber threats and SEO, leading Girl Scouts, moderating UnifyLife.Org and enjoying my  community, church & family.