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What is better? Paid or Free Houzz Profile for Contractors

Is it worth the cost to pay for a listing in a directory like Houzz, Angie's List, HomeAdvisor, Networx, Porch and Thumbtack?


Today we will look at Houzz.

Free or Paid? Is it worth shelling out money?

You can improve your SEO (search engine optimization) by taking advantage of the many available free listings online. From your Google My Business to Bing Places, there are a number of ways to bump up your online business visibility.

SEO & Web Development TNW Creations

"Having a basic company profile on Houzz is a great idea for increased exposure. It's also a helpful resource for people looking for ideas and professionals to build, remodel, or redecorate their homes. ... With that being said, Houzz Pro+ advertising most likely isn't worth the cost to your home services company." - WebFX

When working with a contractor or home services website, we always set up Bing and GMB and make sure mapping is correct.


At this time, Houzz has a free profile we recommend looking into. However the cost of a paid membership is probably not worth the dough.

A free profile without strings is rare but if you can find one from a reputable networking business - grab it.

"Houzz attracts over 25 million visitors to their website, so they have plenty of contractors listed on their websites. ... They also have content that provides design ideas and inspiration. Although they do offer free profiles, they are a lead generation website nonetheless"  - BayCities Construction

Free profiles on reputable websites helps boost your SEO by bringing you up in search results.


But remember, the more dense your competition, the harder you will fight for ranking.


It's a delicate balance that needs a coach with steel will and the nerves to fold when necessary. Like this guy... that is pizazz right there. He knows when to call it.

Now hold on... I've suggested signing up with free profiles but are you signing up for everything? Hold your horses, STOP!


Not only could you be joining sites with poor security but spammy low quality websites will actually hurt your SEO. Ouch. Much like choosing your teammates and crew, pick the quality and ignore the rest.


Need assistance moving up in search engine results? We offer full service marketing - websites with all the integration you need for less!

TNW Creations is a Web Development & Media Publishing Agency in Austin, Texas. Web Development, cyber security, web design, clean energy web host, Advanced SEO, Digital Marketing and more since 1995.

I've been programming, designing, writing and publishing professionally online since 1995. I've worn many hats throughout my life, but the common core of my career has always been media. Besides the portfolio you see on TNW Creations, my internet presence has been substantial for over 2 decades. In 1995, while still in college, I founded TNW Creations and became part of the grassroots development for teaching the Lakhota language online. By 2004, my bilingual work was listed on many sites, including National Geographic , Encarta and Touchstone Pictures Hidalgo. When I'm not developing and writing, you'll find me managing MagicStoryLand.Com, creating kid-friendly game & video content, investigating and initating hostile website takedowns, posting salty articles about cyber threats, moderating UnifyLife.Org and enjoying my  community, church & family.